2072 Glenada Crescent
Wedgewood Creek · Oakville
The approach
Every property deserves a strategy built around its strengths. For this link home, that meant putting the renovated kitchen and the garden at the centre of everything — staging, photography and a brochure built around them — pricing with care in a slow September, and managing the offer process closely once buyers responded.
01 — The challenge
A buyer’s market, and a home that had to earn attention.
September 2026 was not a hot month in Oakville: sales hit a multi-year low for the month, and buyers had time to compare. 2072 Glenada Crescent is a two-storey link home of about 1,412 square feet above grade, in a price range where buyers have plenty to choose from.
The question was not how to make it look like something it isn’t, but how to make its real strengths impossible to miss — and, once they were seen, how to hold the price.
The Oakville market behind this sale →02 — Preparation & presentation
Built around the kitchen and the garden.
The sellers had looked after this home for eight years, inside and out. What it needed before market was focus, not transformation. We suggested a few adjustments, then arranged professional staging so that the renovated kitchen — nearly twenty-five feet of it, with an island at its centre — and the living room opening to the deck read clearly in person and in photographs.
The photography and a twelve-page brochure followed the same idea: the kitchen first, then the cedar deck under its pavilion and the fully fenced garden, then the rest of the plan, with complete floor plans for all three levels.
We chose not to produce a film for this home. Here, staging, photography and a well-made brochure showed the home at its best — and gave buyers something to take away with them.
The right marketing strategy is not about using every available tool. It is about choosing the tools that best serve the property.
The home
03 — Pricing & negotiation
Priced to be taken seriously. Managed to the finish.
In a slow month, pricing can’t be guesswork. We listed at $1,099,000 — neither inflated nor deliberately underpriced — a number buyers could act on, and one we could stand behind.
As buyer interest developed, we took responsibility for managing sensitive communications and guiding the offer process. Clear communication and timely decisions helped move the transaction forward and contributed to a successful outcome.
By the end of the first week, there were two offers on the table.
04 — The result
Two offers in the first week. Sold at the full asking price.
In a September when Oakville sales hit a multi-year low, the home sold at asking.
Eight years after we helped this family buy the home, we helped them pass it on to the next one.
05 — In our client’s words
We have worked with Bob Wang and Elisa Zhang for over eight years. They originally helped us buy our home, and when it came time to sell, there was no doubt about who to call.
… They carefully evaluated our property’s condition and arranged truly stunning staging that left a lasting impression on potential buyers who walked through the door.
… Thanks to their market wisdom, precise pricing, and flawless execution of their strategy, our home attracted multiple competing offers and successfully sold at the full asking price!
… Their experience and skillful handling of some delicate communications made a real difference. They took the pressure off us, kept the process moving, and helped us achieve a result we couldn’t be happier with.
The brochure made for this home.
Original Marketing Brochure — 2072 Glenada Crescent · 12 pages · Print edition
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Selected pages
View the original property brochure →PDF · 12 pages · As printed, unchanged.
The listing
See the listing as buyers saw it
32 photographs, floor plans and the full description. More recent sales
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